Communications
Conservation professionals, policy makers and the public need the best information available, delivered in a timely and easily understood manner, in order to protect and sustain wilderness.
Technical information is important. WILD also believes in art, and the power of the personal story, to inspire and inform conservation action.
To achieve maximum conservation impact, we use both time-honored and innovative new techniques in electronic, print, visual and mass-market strategies. For example, we pioneered The WILD Awards for Advertising in order to positively affect large-scale advertising, while also generating publications such as standard reference books and other targeted tools for policymakers and managers.
In addition to producing these tools, WILD utilizes several specific international strategies to assemble and disseminate the latest information and research methods on wilderness and wilderness protection:
• We work with our partners and colleagues who collaborate to achieve conservation goals of the World Wilderness Congresses (WWCs).
• We rely on the many professional networks that have been catalyzed and launched by the WWCs: The Native Lands and Wilderness Council, the Government Wilderness Seminar for Government Agencies, and the International League of Conservation Photographers, to name a few.
• Working with networks of artists, we inspire action, start conversations and celebrate wild-nature through painting, photography, sculpture and multi-media.
