Earth is a planetary green engine that supports all life. In the words of one conservationist, “It provides everything that humans need most, except for love.” Every time we remove a landscape or species from that engine, we tamper with a sophisticated set of relationships responsible for the foundation of human well-being and livelihoods. And the scientific consensus informs us that removing more than 50% of Earth’s wildlands will result in a

tipping point with catastrophic effects on climate, biodiversity loss, and human livelihoods.

50% may sound like a big number (and it is!), which is why cooperation is key. WILD is recruiting leaders and influencers from around the world to help us reach over 100 million people in 2020 with this message, in large, biodiverse countries that are not yet aware of the need to protect half of Earth, including Brazil, Russia, India, China, and South Africa. We will take this message all the way to the next United Nations Convention of Biological Diversity in late 2020, and urge leaders to base spatial target decisions on the best available science, not politics.

Setting aside half of Earth for nature is the single biggest, and most efficient action we can take to address runaway climate change and extinction. How we do it in time to save life on Earth as we know it is the single most exciting story of our time! Join the Survival Revolution! Your actions today will reverberate for generations to come.